Eddy Merckx EMX-525 Campaign!‏

eddy 525

The new print advertisement which shows the Emx-525 as ‘The Best Balanced Bike in the World’. As you all know by now, the stiffness and stability of the Emx-525 is way ahead of the competition.

This week Eddy Merkcx has launched the EMX-525 campaign.

Check out the first web commercial of the showpiece of the 2013 Eddy Merckx Cycles collection right below. R&D engineer Dave and test rider Jeroen went for a ride in beautiful SalzburgerLand (Austria) to enlighten the technical innovations of the new Emx-525. Don’t forget to check out the guest appearance of the cannibal himself at the end of the clip!

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